{"product_id":"28926001","title":"NOW Real Food Erythritol (454 Grams)","description":"\u003cp\u003e\u003cem\u003eAll the sweetness you love, stirred into your morning coffee with a lighter conscience.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003eNOW Real Food Erythritol makes it beautifully simple to enjoy sweetness with less sugar. This pure, non-GMO sugar alcohol is about 70% as sweet as sugar, with a clean, crisp taste and no lingering aftertaste. With virtually zero calories and a low glycemic impact, it measures effortlessly into baking, beverages and treats, so you can indulge your sweet tooth while keeping things light and real.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy you'll love it\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eA pure, non-GMO natural sweetener with a clean, sweet taste\u003c\/li\u003e\n\u003cli\u003eVirtually zero calories to help support reduced-sugar recipes\u003c\/li\u003e\n\u003cli\u003eLow glycemic impact for a lighter everyday choice\u003c\/li\u003e\n\u003cli\u003eMade to suit keto and reduced-calorie lifestyles\u003c\/li\u003e\n\u003cli\u003eDoes not contribute to tooth decay\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eSpoon or measure into coffee, tea, smoothies and recipes wherever you'd normally reach for sugar.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eGood to know\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDoes it taste like sugar?\u003c\/strong\u003e Very close, with a clean sweetness and no bitter aftertaste. \u003cstrong\u003eCan I bake with it?\u003c\/strong\u003e Yes, it works beautifully in most recipes, though it's a touch less sweet than sugar, so adjust to taste.\u003c\/p\u003e","brand":"NOW","offers":[{"title":"Default Title","offer_id":43904573472998,"sku":"28926001","price":16.09,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0525\/6213\/3176\/files\/733739869272_abf5a3cf-96d9-4f01-b9fe-8795b66d00fe.jpg?v=1773442345","url":"https:\/\/vivamagonline.com\/products\/28926001","provider":"MY VIVA STORE","version":"1.0","type":"link"}